Salutations friends of Flare.
The garage. Some of you have been in the garage. Others have read about it in a previous post. Many don't have a clue regarding its existence - or rather, I should say of its history.
We used to joke about it. Calling it the very first lounge we ever ran, or opened. Friends would come from far and wide, I talking from the east of London, to the tops of Luton and from the far reaches of Reading. Why? What was so special? I'll tell you for free that there wasn't any special seating, no decor, barely any heating, no fancy shisha pipes. It was just a storage garage. Fact. Boxes everywhere. I don't know what else to tell you folks - this is what it was.
So why? Why did friends travel here? Of course the shisha was better than any lounge had to offer, but that wasn't it, or rather, it wasn't the only reason.
"Where the elite, meet and greet."
I didn't even come up with that. That was a friend in this garage - and here's your reason. This - this was the reason friends travelled across the country. To be in the company of amazing conversation and company. The debates, the topics, the discussions - these were absolutely exceptional and not to be found anywhere else. This vibe and understanding was an art and it was beautiful. Nothing compared to that feeling of being in the garage. The first lounge.
We don't want to own a club, or an Insta-lounge, or a place to pretend like you're interesting. We want a place like the garage. Honest, friendly and enjoyable. We've been busy refurbing our lounges to go back to these basics. I'm excited to share more about these changes as they get complete, but friends, let's just say, it's nice to be back.
